Sold, FOR $1.1M! 2021 Bronco First Edition VIN #001

March 29, 2021
By: The Bronco Nation

By @Laura #1976

On Saturday, March 27, 2021, Ford Bronco VIN #001 was sold at auction. The Lightning Blue 2-door 2021 First Edition, one of 7,000 to be produced, will come loaded with seven G.O.A.T. modes, a 10-speed automatic transmission, the 2.7L V6 EcoBoost engine, and dozens of features.

Jordan was able to attend the sale and bring us behind the scenes live. Watch his recording of the event on Instagram.

Excitement for the listing ran high. For weeks, the industry and general public have been speculating on the vehicle’s sell price, especially as buyers wait for their own Broncos to be produced and delivered. Bids on VIN #001 escalated quickly, with the hammer price closing at $1,075,000. Of the proceeds, 100 percent will be going to two of the Bronco Wild Fund programs, National Forest Foundation and Outward Bound. The name of the winning bidder has not been released, but we hope whoever it is plans to enjoy this special vehicle.

Here at Bronco Nation, in anticipation of the auction results, we ran a contest to see who could get closest to the winning bid without going over. Congratulations to our member @Commodore, who had a guess of $1,000,600. Since we don’t have VIN #002 to hand out, a package of cool Bronco Nation gear will be on its way soon.

Not a member of this community of enthusiasts yet? Join us! We’d love to have you and all your input as part of this group of fans that is looking forward to receiving and enjoying our Broncos and Bronco Sports.


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